No Operating Manual is a podcast about building healthcare companies when there’s no clear path and no one tells you what comes next. Each episode features candid conversations with founders and operators working at the earliest stages, where decisions are made with incomplete information and roles are undefined. The focus is on the real work: what you learn, what you have to unlearn, and what it actually takes to make healthcare companies function in the real world. In this conversation, Erin O’Brien speaks with Maura McGinn, founder and CEO of Impetus Talent, about her experiences in recruitment and leadership within healthcare startups. They discuss the challenges of finding the right talent, the evolution of company culture, and the changing landscape of startup funding. Maura shares insights from her time at Bright Health, emphasizing the importance of clarity in leadership roles and the need for collaboration among team members. The conversation also touches on the current state of healthcare startups and the strategic considerations founders should keep in mind as they grow their businesses.
About Erin & Chemistry
Erin O’Brien founded Chemistry with the belief that when people have the right chemistry, the work is always better. This enhanced collaboration leads to better outcomes and higher-quality work, and improved results. With over 20 years of marketing leadership experience, Erin brings proven expertise and leadership, giving you confidence in successful project execution.
Erin has worked with some of the largest and most influential companies in the world, as well as with start-ups that have become large and influential, showcasing her versatility and adaptability to different business scales and her ability to support both large enterprises and growing start-ups effectively. Whether it’s planning, implementation, or ideation, Chemistry offers comprehensive support across all stages of marketing to elevate your organizational performance and growth.
